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Market Access
Market Access
A critical but sometimes overlooked component of a truly successful product launch is the follow-up support needed to ensure proper utilization, appropriate coding and billing, and consistent coverage and payment. Argenta offers unique market access services to help you gain coverage and appropriate payment for your technology in today’s complex healthcare system. With our breadth of experience and deep industry contacts and resources, we can effectively guide you through this potentially overwhelming process.
Our Market Access services focus on working with all payers relevant to your technology to obtain appropriate coverage and reimbursement policies. To accomplish this, we have established an unparalleled field reimbursement infrastructure to complement your sales and marketing efforts, such that any clinical and/or economic objections can be addressed in a complementary manner, without putting your sales force in the position of having to support reimbursement.
Our team has the capability to work closely with your customers to ensure that they understand how reimbursement for your technology works, as well as to help set realistic expectations for the timing of coverage and payment. We work with both physician offices and facilities to make certain that they understand billing and coding for your technology, as well as to encourage and support their payer advocacy efforts to ensure patient access.
A leading reimbursement consulting firm for medical devices and healthcare.
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